Nollywood crime thriller The Herd, has ended its debut week at the Nigerian box office with ₦47 million.
Data compiled by the Cinema Exhibitors Association of Nigeria (CEAN) reveals that the Daniel Etim Effiong’s directorial debut posted a ₦29.4 million opening weekend, going on to gross ₦2.9 million, ₦3.8 million, ₦4.2 million, and ₦5.4 million respectively from Monday through Thursday for ₦45.8 million.
When included with the ₦1.3 million first Thursday previews, The Herd’s first week tally amounts to ₦47.1 million.
This makes it the second-highest grossing film of the October 17 to 23 week, almost doubling Tron: Ares’ ₦25 million and just behind the ₦59.8 million of Gingerrr.
It’s a tally also miles ahead of fellow new releases: Osamede (₦11.7 million), Black Phone 2 (₦10.9 million) and The Exco (₦6.2 million).
The Herd follows Gosi, a man struggling to stay composed as his wife battles a recurring cancer scare. Hoping for a brief escape, he joins his close friends to celebrate their wedding. But what begins as a night of laughter and reunion soon spirals into horror when the group is ambushed and kidnapped by armed men disguised as cattle herdsmen.
Among the cast are actor-director Etim Effiong, Kunle Remi, Tina Mba, Mercy Aigbe and Genonevah Umeh.