“Aféfé” Launches “In-Bloom” Anthology, Premiering on BET Africa and YouTube

The short film “Aféfé,” directed by Nigerian filmmaker Lowladee Adeleke, is set to premiere this week as the first installment of the “In-Bloom” anthology series.
March 8, 2024
10:17 am
In-Bloom

“Aféfé” will debut on BET Africa on Friday, March 8, 2024, before becoming available on YouTube the following day on March 9, 2024.

 

The film is part of a five-part anthology that aims to explore critical issues surrounding gender equity through powerful narratives intended to resonate across borders.

 

The story of “Aféfé” follows a beautician whose life takes an unsettling turn when her sick, elderly mother-in-law unexpectedly moves in with her family.

 

Along with “Aféfé,” the other short films in the “In-Bloom” anthology include “Kifungo,” “Period,” “Alta,” and “Maré,” each tackling subjects like child marriage, period poverty, HIV self-stigma, and women’s empowerment.

 

The anthology series represents a groundbreaking moment for African cinema by bringing these narratives highlighting gender issues to audiences in Lagos, Nairobi, Mumbai, São Paulo and beyond.

 

A trailer for “Aféfé” has been released ahead of its premieres on BET Africa this Friday and YouTube on Saturday, building anticipation for the launch of this new film anthology.

 

Check out the trailer here.

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